Pickals - raising money for research through pickles!
When life hands you lemons, you're supposed to make lemonade. But Arthur Cohen felt pickles were more his thing. Plus, he already had an awesome recipe. Over the years, his flavorful, garlicky pickles had become an obsession among his family, friends and neighbors.
So when Arthur was diagnosed with ALS in 2014, selling his Pickals to raise money for an ALS cure seemed like a natural.
Today, Arthur’s Pickals aren’t just raising significant funds for ALS research and patient care, they’re raising awareness of this devastating disease.
Recently, the organization hosted Pickalspalooza, to support the work of the Packard Center, when hundreds came out, as did Broadway performers and celebrities, to celebrate Arthur, raise money for ALS research, and get people crunching on cukes for a cure.
For more information: http://www.pickals.org/